ROSA DANICA

With a production of around 10.5 million plants annually, Rosa Danica A / S can rightly be called one of the leading producers of potted plants worldwide. It is a position that we are proud of, and that commits! Every day we make an effort to produce beautiful and durable potted plants in exactly the colors that consumers demand and with the greatest possible consideration for the environment.

Rosa Danica is a state-of-the-art horticultural company, which back in 1987 was founded by Lis and Torben Moth Madsen. Rosa Danica has a total production area of ​​approx. 110,000 m2, where mainly pot roses are grown, but also Campanula and Schlumbergera in the greenhouses. A permanent staff of around 100 employees ensures that fresh potted plants are on their way to consumers around the world every single day. Thus, more than 90% of our production ends up in foreign homes.

A healthy and sustainable environment is a must for running a healthy business. Rosa Danica is approved to the MPS system. In addition, we are MPS GAP and MPS GRASP certified, which means that we are continuously assessed on the working environment, waste volumes, energy and pesticide consumption, etc.

Nature is our most important resource, which we should all protect. Method improvement, including energy minimization, is therefore an important part of our ongoing development work. How and where can we make things better with less consumption of miscellaneous. resources? We ask ourselves that question every day.

Through targeted product development work, we have developed cultivation methods that are based on the use of natural growth promoters and effective microorganisms, which strengthen the plants’ resistance to diseases and pests. Combined with biological pest control, it helps to ensure a healthy greenhouse environment.